I went on CNBC to talk about LinkedIn’s move into original content. We have 170 top voices in business now writing for us. That includes Richard Branson, who just became the first person to cross the 1-million follower mark.
But more important than the follower counts are the incredible posts. A few of my recent favorites:
Krawcheck: “Banks Can Increase Returns by NOT Raising Fees on Low-Income Customers”
Cox: “Will Our Children Ever Work Full Time?”
Raskoff: “When an Underperformer Leaves”
Here are a few stats on the 6-week-old product:
• More than 170 writers
• More than 6 million people-follows to date
• More than 80,000 comments
• More than 1,000 original posts
• More than 11 million views of original posts
Friday morning on Bloomberg TV talking LinkedIn Most Shared stories. This week’s Top 5:
1. 12 Tasks That Killer Employees Always Finish Before Noon (BusinessInsider)
2. Don’t Have a 23-Year-Old Shouldn’t Run Your Social Media (Inc.)
3. Khan Academy Launches The Future of Computer Science Education )(TechCrunch)
4. Google Buys Newspaper Ad to Show Why Newspaper Ads Don’t Work (Mashable)
5. Shopper Alert: Price May Drop for You Alone (NYT)